> ## Documentation Index
> Fetch the complete documentation index at: https://promptwatch.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.
# Plans and billing
> How Promptwatch plans, quotas, upgrades and add-ons work, and how owners manage billing under Organization settings. Prices and limits per plan are on the pricing page.
### The plan tracks
Promptwatch has two self-serve plan ladders plus a custom tier, because a brand tracking itself and an agency managing many clients scale on different axes:
* **Brand track**: Explore is the free entry tier; Essential, Professional and Business are the paid ladder, built around one or a few of your own projects, with content and analytics features deepening at each tier.
* **Agency track**: Kick-off, Growth and Scale, built around many client projects and pitch projects, trading brand-specific extras such as the content features for breadth across clients.
* **Enterprise**: custom pricing and a feature set configured per organization, outside both ladders. The Billing page shows the plan as "Enterprise", usage cards carry a "Custom limit" tag, and plan changes go through **Contact Sales**.
Prices, limits and which features each plan includes are on the [pricing page](https://promptwatch.com/pricing). That page is the source of truth; this article explains how plans work and where to manage yours. The numbers that apply to your own organization are always on the Billing page's **Usage** card (see below), because your limits follow the packaging that was current the last time you started or changed your subscription, plan, billing frequency or add-ons.
### What the quotas mean
* **Prompt Responses**: the core metered quota, the number of AI answers collected for your prompts each month. This is usually the axis that decides your tier, see [How to manage your response limit](/docs/academy/response-limits).
* **Active Prompts**: how many prompts can run on a schedule at the same time. Deactivating a prompt frees its slot.
* **Projects** and **Team Members**: how many brands you can track and how many people you can invite, see [creating a project](/docs/academy/create-your-project), [multiple projects](/docs/academy/multiple-projects) and [inviting your team](/docs/academy/inviting-your-team). Pending invitations count as seats.
* **Agent Credits**: the monthly allowance for [Agent Chat](/docs/academy/agent-chat) questions; scheduled chats may use up to half of it.
* **AEO Articles**: monthly document generations across all projects, spent by Content Creation, Content Refresh and the [Content Agent](/docs/academy/content-agent-overview). **Knowledge Base Items** is the size of your [knowledge base](/docs/academy/knowledge-base).
* **Analytics volume**: monthly [visitor analytics](/docs/academy/visitor-analytics) events and [crawler log](/docs/academy/ai-crawler-insights) events, plus **Sitemap Pages**, the number of pages the site crawler indexes, which is a live count rather than a monthly one.
### Features that switch on at higher tiers
Some features are gated rather than metered. A locked page stays visible in the navigation and shows an upgrade overlay with an **Upgrade to ...** button that names the lowest plan on your own track that includes it (for example **Upgrade to Business**). Agency organizations see **Contact Sales** instead where no agency tier has the feature, and custom plans always see Contact Sales. See the [product map](/docs/academy/product-map) for where each page lives.
One naming mismatch to know: the pricing page and lock overlays call it the **360 Dashboard**, but in the app it is the three pages **AI Insights**, **Topic Insights** and **Search Insights** under the **Analytics** tile, see [360 Insights](/docs/academy/360-insights).
Custom reports ([PDF reports](/docs/academy/pdf-reports), [exports](/docs/academy/exporting-your-data) and report schedules) are enforced when you create a report, export or schedule (for example "Exports are not available on your current plan. Please upgrade to enable this feature."), not with a page overlay.
### Add-ons and billing frequency
Two quotas can be raised without a tier upgrade on most paid plans: **Agent Credits** and **AEO Articles**. An add-on doesn't stack on top of your base value: you pick a higher monthly total from a fixed ladder for your plan. The **Upgrade** button on the matching Usage card opens the picker, and an owned add-on shows there as, for example, "Add-on: 3,000 credits". Yearly subscriptions still receive the add-on value per month.
Subscriptions are billed monthly or yearly; the plan picker has a **Monthly** / **Annually** toggle.
### Where to see and manage all of this
Click **Settings**, the gear tile at the bottom of the left rail. It lands on the Project settings group first, so choose **Billing** in the **Organization settings** group. The avatar at the bottom of the rail also has a **Billing** entry. Both are shown to organization [Owners](/docs/academy/team-and-roles) only; a Member who opens the page by direct link sees "Billing Access Restricted" with a note to contact their Owner. Organizations billed manually see a different view and are asked to contact sales.
The page is titled **Billing** ("Manage your plan, payment method and billing details.") and has three cards:
* **Current Plan**: the plan name with "(monthly)" or "(yearly)", **Next Billing Date** (which becomes **Access Until** when the subscription will not renew), and a **Status** badge such as Active, Trialing, Past Due or Canceled. Its buttons are **Change plan** (opens the plan picker with a proration confirmation, or a contact-sales dialog on custom plans; it reads **Reactivate subscription** when canceled), **Payment & billing details** (opens the Stripe portal in a new tab for your payment method and billing details) and **Cancel plan**. Without a subscription the card says "You don't have a plan yet" with a **Pick a plan** button; after a failed payment it shows "Your last payment failed" with **Update payment method** and **Pay open invoice**.
* **Usage**: one card per metered feature for the running billing period, with current value against the limit, a bar and a status ("N% used", "Approaching limit" from 90%, "Limit reached", "Unlimited" or "Not available"), plus "Runs out \~date" on Prompt Responses and a per-project breakdown on the expandable cards. Cards: Active Prompts, Prompt Responses, Agent Credits, Team Members, Projects, Pitch Projects (when enabled), Analytics Events, Crawler Logs, AEO Articles, Sitemap Pages, Knowledge Base Items and Reporting Schedules; the add-on **Upgrade** buttons sit on Agent Credits and AEO Articles. An alert "You need about N responses per month" appears when your active monitors would exceed the response limit. This is the authoritative view of your quotas.
* **Invoices**: view, pay and download your invoices. Each row shows the date, amount and status (Paid, Open, Draft, Void or Uncollectible), with a **Pay** button on open invoices and a download icon for the PDF.
Non-owners can still check quotas: the same usage grid opens as the **Usage Overview** modal from the usage bars in the footer of most inner navigations (hidden for viewers), from ⌘K (Ctrl+K) with "Usage Overview", or from **Show project usage** on the Projects settings page.
### When you approach a limit
Owners who opted in (avatar > **User Settings** > **Email notifications** > **Usage alerts**) receive an email at 80% and at 100% of the Prompt Responses, Analytics Events and Crawler Logs quotas. In the app, banners appear from 90% for Prompt Responses, Agent Credits and AEO Articles. At 100% of the response quota, monitoring stops and no further prompt responses are generated until your usage resets or you raise the limit. See [Notifications and alerts](/docs/academy/notifications).
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