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AI Search Crawler Inspector: How ChatGPT Sees Your Website

Instantly check how AI search engines like ChatGPT, Claude, Perplexity, and Gemini crawl and interpret your website. See the exact content and metadata that AI uses to understand, index, and recommend your pages in AI-powered search results.

Analyze how ChatGPT, Claude, and Perplexity AI crawl and understand your page content for AI search rankings

Why Test Your Site with AI Search Crawlers?

As users increasingly rely on ChatGPT, Claude, Perplexity, and other AI search engines to find products and services, ensuring your website is properly crawled and understood by AI is critical for visibility. AI search engines extract and interpret content differently than Google — they focus on semantic meaning, structured data, and clear information hierarchy to provide accurate recommendations in AI-powered search results.

AI Search Visibility Check

See exactly what ChatGPT, Claude, and Perplexity extract when they crawl your pages for search results

Optimize for AI Rankings

Identify content structure issues that prevent AI search engines from properly indexing your site

Improve AI Search Results

Ensure your content appears accurately when users search for your products on AI platforms

How AI Search Engines Crawl Your Content

  • AI-readable metadata — essential metadata that ChatGPT and Claude use to understand your page topic and relevance
  • Content structure — how Perplexity and other AI search engines parse and index your content hierarchy
  • Semantic understanding — the actual text content AI extracts to answer user queries about your products or services
  • Indexing issues — problems like client-side rendering that prevent AI search engines from properly crawling your site

How to Boost Your AI Search Rankings

Once you see how ChatGPT, Claude, and Perplexity crawl your site, optimize for better AI search visibility:

  • Add clear page titles and descriptions that AI can easily understand and index
  • Structure content with semantic HTML that AI crawlers prefer
  • Use proper heading hierarchy (H1, H2, H3) for AI content parsing
  • Include structured data markup that AI search engines can interpret
  • Ensure your main content is easily extractable without JavaScript

Retest your key pages regularly — AI search evolves quickly, and checking how competitors' pages are extracted is an easy way to spot optimization opportunities.

AI Crawler Inspector FAQ

Learn how AI crawlers from ChatGPT, Claude, and Perplexity read your website and how to optimize your pages for AI search.

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An AI crawler is a bot that visits websites on behalf of AI systems like ChatGPT, Claude, Perplexity, and Gemini. Some crawlers gather training data (like GPTBot and ClaudeBot), while others fetch pages in real time to answer user questions (like OAI-SearchBot and PerplexityBot). What they extract determines how AI describes and recommends your site.

AI crawlers convert your pages into clean, structured text — usually Markdown — stripping away navigation, scripts, and styling. This inspector shows you that exact extracted content and metadata, so you can verify your key information survives the conversion.

Many AI crawlers don't execute JavaScript, so content rendered client-side can be invisible to them. Layout, images, and interactive elements are also discarded during extraction. If important content is missing from the extracted view, AI models can't use it to answer questions about your business.

Use semantic HTML with a clear heading hierarchy, server-render your important content, write descriptive page titles and meta descriptions, add structured data, and keep your main content easy to reach without JavaScript. An llms.txt file also helps AI agents navigate your site.

The inspector extracts your page the way modern AI crawlers do — the same clean-text approach used by ChatGPT, Claude, Perplexity, and Gemini when they read web pages for search and answers.

Yes. Enter any URL and instantly see the extracted content and metadata AI models work with — free, no credit card required.

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Be the brand AI recommends

Monitor your brand's visibility across ChatGPT, Claude, Perplexity, and Gemini. Get actionable insights and create content that gets cited by AI search engines.

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