LIVE SESSION
How to Use Personas to See What AI Tells Your Customers
For agenciesThu 19 Nov 2026 · 14:00 CET45 min
Martijn Hoving from Onder shows how to use marketing personas to see what AI tells your customers, and how Onder tracks it for clients in Promptwatch.
Speakers
Martijn Hoving
Onder
Founder & SEO Specialist
Nathan Necciai
Promptwatch · Host
Growth Marketing Lead
What you'll learn
- How to establish personas
- How to apply your personas into the prompts customers ask AI
- How persona stacking changes what AI recommends
- How Onder sets this up in Promptwatch for clients
- What to do with the differences once you see them
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