How Often Do AI Search Engines Cite Social Media?
Social Media Citation Frequency
This chart shows what percentage of each AI model's citations come from social media. Reddit dominates across all models—its discussion-based format provides the authentic, experience-driven content AI systems favor. For brands, this means Reddit marketing should be a core part of your AI visibility strategy. See also our top ChatGPT sources and top AI Overviews sources for deeper domain analysis.
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How we collect this data
We collect millions of prompt responses, citations, and click data from the actual user interfaces of major AI platforms — over 1 billion data points and growing. This gives us one of the largest and most authentic datasets on how AI search engines cite sources and recommend brands.
Real UI monitoring
We collect data from the interfaces of ChatGPT, Gemini, Perplexity, Claude, AI Overviews, and more — the same results hundreds of millions of users see daily.
1B+ data points
Our dataset spans over 1 billion analyzed citations, prompts, and responses — giving us one of the largest AI search datasets available.
Aggregated & public
We publish these reports freely so the GEO and AI search community can learn from the data. All reports are based on aggregated, non-identifiable trends.
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Turn Social Media Citations Into Brand Visibility
AI models favor Reddit discussion threads, YouTube videos, and community content. Monitor when your brand (or competitors) gets cited from social platforms. Track your share of voice across AI search engines and get alerts when citation patterns shift.
