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AI visibility that pays for itself

Promptwatch measures AI visitors and conversions natively and publishes approved content straight to your CMS. Rankshift points you at GA4 for the numbers and leaves the publishing on your to-do list.

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G2
4.7/5 stars on G2

1,840+ brands and agencies use Promptwatch to grow in AI search

Promptwatch turns live AI search data into measurable growth.

Promptwatch closes the loop from live AI search evidence to published improvements. Investigate responses, citations, crawlers, visitors, and conversions, assign the next steps, then turn verified gaps into content your agents publish directly to your CMS.

  • One workspace from the first AI mention to published content
  • Native visitor and conversion tracking on every paid plan
  • Assignable Action Items with owners and statuses
  • Content Agents that publish straight to Webflow and Framer
Challengers
Market Leaders
Niche Players
Visionaries

Content Agents

Plan and draft from tracked prompts, citation data, and verified site gaps, then review, schedule, and publish approved content directly to your CMS.

Agent Chat

Work with a live AI Search analyst that researches current project data, answers follow-up questions, and renders charts inside the conversation.

Action Items

Turn findings into prioritized, assignable tasks with owners and statuses, then hand content opportunities directly to Content Agents.

Content Gap Analysis

Index the whole site and score every tracked prompt against existing pages, so you know what to update and what to create.

Features

Platform Overview

Two capable GEO platforms with different paths from insight to execution

Conversational AI Analyst
Content Automation
Content Gap Analysis
Prioritized Action Center
Assignable Team Tasks
Monitors

Prompt Intelligence

Compare visibility, prompt demand, citations, models, and location targeting

Visibility, Position & Sentiment
Citation & Source Analytics
Prompt Discovery & Demand Data
Query Fan-Out Analysis
Published Model Coverage
Geographic Targeting

Attribution & Impact

Separate crawler activity from human traffic and business outcomes

AI Crawler Logs
Crawler Error Detection
Native AI Referral Analytics
Native Conversion Attribution

Content & Channel Workflows

Create the fix, publish it, and measure emerging AI search surfaces

Content Brief Generator
AI Content Writer
Existing-Page Optimization
Webflow
Webflow Publishing
Framer
Framer Publishing
Technical Optimization Guidance
ChatGPT
Dedicated ChatGPT Shopping Insights
Dedicated AI Ads Visibility
Reddit
Reddit Citation Tracking
YouTube
YouTube Citation Tracking

Integrations, Reporting & Value

Move data into your stack and understand the limits behind each plan

REST API Access
MCP Integration
Slack
Slack AI Agent
Looker Studio
Looker Studio Connector
BigQuery & Power BI Connectors
White-Label Client Reporting
Scheduled PDF Reports
Users & Projects
Core Features Across Tiers
Entry Price
PromptwatchPromptwatch
Rankshift
AI Assistant
Writer + briefs
Est. volume
9 engines
Country + language
Via GA4
Via GA4
Unlimited
All standard tiers
EUR 77/mo

get started

Make AI Search your next revenue channel

Track and optimize visibility in ChatGPT, Gemini and other AI Search engines to drive traffic to your website that converts.

Book a demo
Gemini
Perplexity
Grok
OpenAI
DeepSeek
Claude

platform

Everything you need to win in AI search

Track, analyze, and optimize your brand's presence across ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Prompt Tracking

Track real user prompts and see when AI mentions your brand in its responses.

What is the best CRM for a startup? I need something easy to use and with a good free tier.

The best CRM for a startup is HubSpot or Salesforce.

Ask AI Assistant

Citations Analysis

Understand which citations drive visibility and discover what content gets recommended.

Agent Analytics

See in real time when AI crawlers from ChatGPT, Gemini, and others read your pages.

OpenAIChatGPT/blog/seo-tipsCited
ClaudeClaude/docs/api
PerplexityPerplexity/pricingCited
CopilotCopilot/featuresCited
OpenAIChatGPT/blog/ai-search
PerplexityPerplexity/docs/getting-started
ClaudeClaude/blog/geo-guide

Content Agent

AI agents that create content based on real citation data — content that gets cited.

Agent Workflow
Scrape Website
Google
Google Search Results
Writing content..

AI Visibility

Monitor your visibility score, sentiment, and share of voice across all AI platforms.

72%12%

Visibility Score

Real-time Tracking

Track your website's real-time mentions and visibility in AI search engines.

insights at scale

Our data tells the story with
26,520,890,000 citations, clicks, and prompts

As one of the first AI SEO/GEO platforms collecting real prompt data and crawler logs, our insights are featured in leading newspapers and research firms worldwide.

Yahoo Finance
Wall Street Journal
Seeking Alpha
Axios

Testimonials

Center Parcs

Promptwatch stands out due to how practical it is. A tool built for real business needs in the growing AI Search space

Pim Broekstra's avatar

Pim Broekstra

SEO manager, Center Parcs

Elaboratum

Promptwatch is a game changer for us. It gives brands actionable insights into AI visibility and helps us quickly turn those insights into practical next steps that actually improve performance.

Alessandro Di Vito's avatar

Alessandro Di Vito

Managing Consultant, Elaboratum

NXT Pharma

Promptwatch stands out for its powerful features, especially its earned media tracking for off-site mentions, the 'Actions' feature, and its well-documented API integrations. It overall helps us take the right actions to improve our visibility in AI Search engines.

Rutger van der Lee's avatar

Rutger van der Lee

Founder, NXT Pharma

Six Group

Promptwatch gives us a comprehensive way to explore AI visibility data in depth, uncover patterns, and better understand where our brand appears across generative search experiences.

Susanna Marsiglia's avatar

Susanna Marsiglia

Senior SEO Consultant and UX Specialist, Six Group

MX2

Promptwatch makes it easy to monitor AI visibility across multiple clients, with an intuitive dashboard, rapid product improvements, and a highly responsive customer success team.

Joep Meertens's avatar

Joep Meertens

Co-Founder, MX2

Scrolling

Promptwatch offers the best mix of value, innovation, and features we've seen. They ship meaningful improvements consistently, and their outstanding, Spanish-speaking support team has been a huge asset for us.

Manuel Montilla's avatar

Manuel Montilla

Founder/CEO, Scrolling

NoNonsense

Promptwatch combines powerful GEO insights with content gap analysis to turn AI visibility challenges into actionable opportunities. It helps us understand what’s missing, prioritize improvements, and optimize more effectively for LLMs.

Stijn Visser's avatar

Stijn Visser

Marketing Innovation Lead, Bambuu

Schoonenberg

Promptwatch delivers GEO insights you simply can't find in legacy search tools, and shows you exactly what content your website is missing to appear in AI Search engines.

Remy da Thesta Jacobs de Bok's avatar

Remy da Thesta Jacobs de Bok

Digital Marketing Manager, Schoonenberg

NoNonsense

Promptwatch gives our agency the GEO visibility needed to make smarter content decisions. Its prompt tracking and content gap insights help our clients build a stronger presence across AI search platforms.

Anna Zwettler's avatar

Anna Zwettler

Content Manager, NoNonsense

Octolize

I tested several tools to measure brand visibility in LLMs, and Promptwatch was the only one that ticked all our boxes. It keeps improving with new features and has become essential for our marketing team.

Lucyna Polok's avatar

Lucyna Polok

SEO Content Specialist, Octolize

landytech

Since implementing Promptwatch, we’ve seen a measurable increase in our LLM visibility. Its clear insights into share of voice, content gaps, and AI crawler activity have made it a core part of our marketing reporting stack.

Sam Franklin's avatar

Sam Franklin

VP Marketing, Landytech

Marvia

Promptwatch gives me the ability to look at data from several different angles, like diving deep into specific visitors and understanding citations. Our team cares about evolving the product.

Breno Spadotto's avatar

Breno Spadotto

Demand Generation Specialist, Marvia

Everflow

Promptwatch pulls all your competitors and gives you an analysis of those prompt-versus-your competitors. There are a lot of tools out there, but this one is easier to see what matters and take action.

Michael Cole's avatar

Michael Cole

CMO, Everflow

Deepblue Digital

Promptwatch turns AI visibility data into a clear project roadmap. Instead of just showing where you stand, it provides actionable next steps to help you prioritize what to optimize in AI Search

Ramon Labrie's avatar

Ramon Labrie

Digital Marketing Specialist, Deepblue Digital

adwise

In Promptwatch we are able to see how active the ChatGPT bot is on our client websites and exactly how often our content is being used in responses of LLMs.

Marijn ten Bulte's avatar

Marijn ten Bulte

Head of Organic Channels, Advise

Wortell

The regular updates and visibility monitoring from Promptwatch are great. It helps us prioritize the right opportunities, stay aligned as a team, and keep our efforts focused.

Tom de Bakker's avatar

Tom de Bakker

Head of Marketing, Wortell

Revisto

We get clients discovered on AI platforms like ChatGPT by tracking AI-generated answers and optimizing with real data

Rens de Jonge's avatar

Rens de Jonge

Owner, Revisto Marketing

Center Parcs

Promptwatch stands out due to how practical it is. A tool built for real business needs in the growing AI Search space

Pim Broekstra's avatar

Pim Broekstra

SEO manager, Center Parcs

agent analytics

Pair crawler activity with traffic and conversions

Both platforms show AI crawler visits and errors. Promptwatch also measures the human traffic and conversions that follow citations, so crawler activity can be read alongside business impact.

Book a demo
AI Crawler & Agent Analytics

Real-time Tracking

See which pages are being read, cited, and recommended in AI.

Citation Analytics

Track AI citations and measure brand visibility across platforms.

Error Tracking

Track errors and monitor your AI search performance.

Optimization Insights

Get recommendations to boost indexing and content visibility.

real data

Compare visibility by model and location

Both platforms collect responses from real AI interfaces. Promptwatch's published coverage also includes Grok and DeepSeek, with country, state, and city targeting for local comparisons.

OpenAIOpenAI
PerplexityPerplexity
ClaudeClaude
GrokGrok
CopilotCopilot
GeminiGemini
DeepSeekDeepSeek
GoogleAI Overviews
MistralMistral
MetaMeta

offsite citations

Turn source lists into a channel strategy

Both platforms identify the domains and pages that AI cites. Promptwatch also separates Reddit posts, YouTube videos, news, shopping results, and ads into dedicated reports for channel-level analysis.

Book a demo
Citation Tracking & Sources

Reddit Tracking

See when Reddit posts are impacting your search visibility and brand mentions.

YouTube Analysis

Track video content citations and monitor your brand's presence across YouTube.

Citation Analysis

Identify content types like how-to guides, listicles, and articles driving citations.

Track offsite brand mentions

Track and filter citations to see where your brand is mentioned across external sources.

Testimonials

Wortell

The regular updates and visibility monitoring from Promptwatch are great. It helps us prioritize the right opportunities, stay aligned as a team, and keep our efforts focused.

Tom de Bakker's avatar

Tom de Bakker

Head of Marketing, Wortell

Revisto

We get clients discovered on AI platforms like ChatGPT by tracking AI-generated answers and optimizing with real data

Rens de Jonge's avatar

Rens de Jonge

Owner, Revisto Marketing

NXT Pharma

Promptwatch stands out for its powerful features, especially its earned media tracking for off-site mentions, the 'Actions' feature, and its well-documented API integrations. It overall helps us take the right actions to improve our visibility in AI Search engines.

Rutger van der Lee's avatar

Rutger van der Lee

Founder, NXT Pharma

Six Group

Promptwatch gives us a comprehensive way to explore AI visibility data in depth, uncover patterns, and better understand where our brand appears across generative search experiences.

Susanna Marsiglia's avatar

Susanna Marsiglia

Senior SEO Consultant and UX Specialist, Six Group

Center Parcs

Promptwatch stands out due to how practical it is. A tool built for real business needs in the growing AI Search space

Pim Broekstra's avatar

Pim Broekstra

SEO manager, Center Parcs

Elaboratum

Promptwatch is a game changer for us. It gives brands actionable insights into AI visibility and helps us quickly turn those insights into practical next steps that actually improve performance.

Alessandro Di Vito's avatar

Alessandro Di Vito

Managing Consultant, Elaboratum

MX2

Promptwatch makes it easy to monitor AI visibility across multiple clients, with an intuitive dashboard, rapid product improvements, and a highly responsive customer success team.

Joep Meertens's avatar

Joep Meertens

Co-Founder, MX2

Scrolling

Promptwatch offers the best mix of value, innovation, and features we've seen. They ship meaningful improvements consistently, and their outstanding, Spanish-speaking support team has been a huge asset for us.

Manuel Montilla's avatar

Manuel Montilla

Founder/CEO, Scrolling

NoNonsense

Promptwatch combines powerful GEO insights with content gap analysis to turn AI visibility challenges into actionable opportunities. It helps us understand what’s missing, prioritize improvements, and optimize more effectively for LLMs.

Stijn Visser's avatar

Stijn Visser

Marketing Innovation Lead, Bambuu

Schoonenberg

Promptwatch delivers GEO insights you simply can't find in legacy search tools, and shows you exactly what content your website is missing to appear in AI Search engines.

Remy da Thesta Jacobs de Bok's avatar

Remy da Thesta Jacobs de Bok

Digital Marketing Manager, Schoonenberg

NoNonsense

Promptwatch gives our agency the GEO visibility needed to make smarter content decisions. Its prompt tracking and content gap insights help our clients build a stronger presence across AI search platforms.

Anna Zwettler's avatar

Anna Zwettler

Content Manager, NoNonsense

Octolize

I tested several tools to measure brand visibility in LLMs, and Promptwatch was the only one that ticked all our boxes. It keeps improving with new features and has become essential for our marketing team.

Lucyna Polok's avatar

Lucyna Polok

SEO Content Specialist, Octolize

landytech

Since implementing Promptwatch, we’ve seen a measurable increase in our LLM visibility. Its clear insights into share of voice, content gaps, and AI crawler activity have made it a core part of our marketing reporting stack.

Sam Franklin's avatar

Sam Franklin

VP Marketing, Landytech

Marvia

Promptwatch gives me the ability to look at data from several different angles, like diving deep into specific visitors and understanding citations. Our team cares about evolving the product.

Breno Spadotto's avatar

Breno Spadotto

Demand Generation Specialist, Marvia

Everflow

Promptwatch pulls all your competitors and gives you an analysis of those prompt-versus-your competitors. There are a lot of tools out there, but this one is easier to see what matters and take action.

Michael Cole's avatar

Michael Cole

CMO, Everflow

Deepblue Digital

Promptwatch turns AI visibility data into a clear project roadmap. Instead of just showing where you stand, it provides actionable next steps to help you prioritize what to optimize in AI Search

Ramon Labrie's avatar

Ramon Labrie

Digital Marketing Specialist, Deepblue Digital

adwise

In Promptwatch we are able to see how active the ChatGPT bot is on our client websites and exactly how often our content is being used in responses of LLMs.

Marijn ten Bulte's avatar

Marijn ten Bulte

Head of Organic Channels, Advise

Wortell

The regular updates and visibility monitoring from Promptwatch are great. It helps us prioritize the right opportunities, stay aligned as a team, and keep our efforts focused.

Tom de Bakker's avatar

Tom de Bakker

Head of Marketing, Wortell

full platform

Choose the workflow that fits how your team executes

Rankshift is strong on UI-based monitoring, flexible credit allocation, crawler analytics, citation gaps, and agency reporting. Promptwatch is built for teams that also need native attribution, site-wide content scoring, automated CMS publishing, and dedicated commerce and social reports.

Book a Demo

Every location in any language

Track any AI search engine

Connect to your website

Prompt with personas

Branded knowledge base

Monitor your AI visibility in real-time with agent analytics

get started

Make AI Search your next revenue channel

Track and optimize visibility in ChatGPT, Gemini and other AI Search engines to drive traffic to your website that converts.

Book a demo
Gemini
Perplexity
Grok
OpenAI
DeepSeek
Claude

Join 1,780+ brands and agencies using Promptwatch

Frequently Asked Questions

Common questions when comparing Promptwatch and Rankshift for AI visibility, GEO execution, reporting, and attribution.

Want a demo of Promptwatch? Book a demo

Both products track real AI interfaces, visibility, sentiment, citations, competitors, and AI crawler activity. Rankshift also has prompt suggestions, citation gaps, an Action Center, content briefs, and an AI writer. Promptwatch goes further on native visitor and conversion attribution, site-wide content coverage scoring, scheduled Content Agents with CMS publishing, and dedicated shopping, ads, Reddit, and YouTube reports.

No. That description is outdated. Rankshift's current platform combines UI-based prompt tracking with sentiment and citation analytics, crawler logs, query fan-out, prompt suggestions, an Action Center, content briefs, an AI content writer, API and MCP access, and agency reporting integrations.

Rankshift publishes guides for finding AI referrals and conversions in Google Analytics 4. Its public product and pricing pages do not document native visitor or conversion analytics. Promptwatch records AI-referred visitors, landing pages, engagement, and conversion events inside the platform.

Rankshift can generate evidence-based content briefs and article drafts from AI responses and cited sources. Rankshift states that your team publishes those articles. Promptwatch Content Agents can plan, write, send drafts through review, schedule them, and publish directly to Webflow or Framer.

Rankshift focuses on citation and competitor gaps, such as third-party pages that AI trusts or prompts where a competitor appears instead of you. Promptwatch crawls and indexes your website, scores how well your pages answer each tracked prompt, and turns weak coverage into create-or-optimize recommendations with diff-style page updates.

Yes. Both publish REST API, MCP, and Looker Studio access on their standard plans. Rankshift also documents BigQuery, Power BI, read-only views, CSV exports, and white-label agency reporting. Promptwatch adds a native Slack agent, scheduled PDF reports, and an Enterprise white-label dashboard and client portal.

Rankshift currently lists nine engines: ChatGPT, Gemini, Google AI Overviews, Google AI Mode, Claude, Copilot, Perplexity, Meta AI, and Mistral. It supports every country and language without geographic tier limits. Promptwatch publishes broader coverage that also includes Grok and DeepSeek, plus country, state, and city targeting.

Rankshift can track product-focused prompts and its source analytics can surface citations from domains such as Reddit and YouTube. Its public product material does not document dedicated shopping, ads, Reddit, or YouTube modules. Promptwatch provides separate ChatGPT Shopping, Ads Radar, Reddit, and YouTube reports.

Rankshift starts at EUR 77 per month, or EUR 69 per month billed annually, with 9,500 credits, up to 150 prompts per day, and unlimited users and projects. Credits are spent across prompts, models, locations, and refresh frequency. Its current pricing page includes all models, content briefs, the AI writer, crawler analytics, Looker Studio, API, and MCP on every standard tier. Rankshift also offers a 30-day trial without a card. Promptwatch has a free Explore plan and paid plans from $95 per month, with project, response, seat, and advanced reporting allowances that increase by tier.

Want a demo of Promptwatch? Book a demo

Be the brand AI recommends

Monitor your brand's visibility across ChatGPT, Claude, Perplexity, and Gemini. Get actionable insights and create content that gets cited by AI search engines.

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