Promptwatch Logo

Promptwatch favicon Promptwatch VS Searchable favicon Searchable

Win the answer. Own the funnel.

Promptwatch captures conversion events in its own analytics and publishes to Webflow, Framer, and WordPress on a schedule. Searchable measures AI sessions with its own tracker but documents revenue attribution through GA4.

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G2
4.7/5 stars on G2

1,840+ brands and agencies choose Promptwatch over Searchable

Promptwatch turns AI search evidence into published improvements.

Promptwatch combines real AI responses with crawler activity and visitor and conversion data, then maps those signals against the pages already on your site. Your team can find gaps, assign the next step, investigate in Agent Chat, and publish approved content to your CMS from one workflow.

  • One workspace from the first AI mention to published content
  • Native visitor and conversion tracking on every paid plan
  • Assignable Action Items with owners and statuses
  • Content Agents that publish straight to Webflow, Framer, and WordPress
Challengers
Market Leaders
Niche Players
Visionaries

Content Agents

Plan new content and page updates from live, site-indexed gaps. Once approved, agents can publish the work to your CMS on a recurring schedule.

Agent Chat

Ask questions across real AI responses, crawler activity, referred visitors, and conversions. Agent Chat returns project-aware answers, charts, and next steps grounded in the same live evidence.

Action Items

Turn findings into assignable work with an owner and progress state, then move content tasks directly into Content Agents for execution.

Content Gap Analysis

Index the whole site and score every tracked prompt against published pages. See which page needs an update and where a new page could close the gap.

Features

Platform Overview

Both platforms have agents and actions, but their operating models differ

Agent Chat
Content Agents
Content Gap Analysis
Action Items
Monitors
AI Coding Agent Tracking (Claude Code, Codex)
Fact Checking
Page Indexing
Social Media Performance Tracking

Visibility & Prompt Intelligence

Inspect answers, citations, demand, fan-outs, and local performance

AI Visibility, Sentiment & Position
Citation & Source Analytics
Raw AI Answer Evidence
Query Fan-Out Analysis
Prompt Volume & Difficulty
Major AI Platform Coverage
Country, State & City Tracking

Attribution & Site Signals

Connect AI answers to crawler activity, visitors, and business outcomes

Agent Analytics (Crawler Logs)
Raw Request & Status Logs
AI Referral Visitor Analytics
Conversion Attribution

Content & Optimization Workflows

Move from gaps and audits to content updates and publication

AI Article Generation
Existing-Page Optimization
Technical SEO & AEO Audits
Webflow
Webflow Publishing
Framer
Framer Publishing
WordPress
WordPress Publishing
Recurring CMS Publishing

Integrations, Reporting & Plans

Access the data, share results, and understand what each plan unlocks

REST API
MCP Integration
Slack
Project-Aware Slack Agent
Scheduled Visibility Reporting
White-Label Reporting
Published Starting Price

Social, Shopping & Ads

See the external sources and commercial surfaces shaping AI discovery

Forum & Social Citation Classification
Reddit
Dedicated Reddit Tracking
YouTube
Dedicated YouTube Tracking
AI Shopping Analytics
AI Ads Intelligence
PromptwatchPromptwatch
Searchable
Guided
Zero mentions
Manual review
Site audits
Paid feature
Plan-dependent
Via GA4
Guided agent
Coming soon
Professional+
Plan-gated
$125/mo
Scale+

get started

Make AI Search your next revenue channel

See where you show up in ChatGPT, Gemini and Perplexity, and turn those answers into traffic that converts.

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platform

One platform for all your AI search visibility

Track your AI search visibility across every major platform, understand how AI agents and real users interact with your website, and turn insights into actionable content and improvements your team can ship.

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Take action

Turn insights into actions your team and AI agents can ship

Content creation & refresh based on realtime data

AI agents that create and refresh content based on real citation data.

Fact check what AI says about you fix what it gets wrong

Catch outdated or incorrect claims AI models make about your products and pricing.

LovableLovable
CursorCursor

Actionable insights for your entire team

Turn insights into tasks and split the work between your team and AI agents.

insights at scale

Our data tells the story with
26,520,890,000 citations, clicks, and prompts

As one of the first AI SEO/GEO platforms collecting real prompt data and crawler logs, our insights are featured in leading newspapers and research firms worldwide.

Yahoo Finance
Wall Street Journal
Seeking Alpha
Axios

Testimonials

From startups to global brands. Take control of your AI visibility.

Promptwatch customer Bridgestone
Promptwatch customer Duolingo
Promptwatch customer Shutterstock

Built for real business needs

Promptwatch stands out due to how practical it is. A tool built for real business needs in the growing AI Search space

Pim Broekstra's avatar

Pim Broekstra

SEO manager, Center Parcs

Center Parcs

A game changer for AI visibility

Promptwatch is a game changer for us. It gives brands actionable insights into AI visibility and helps us quickly turn those insights into practical next steps that actually improve performance.

Alessandro Di Vito's avatar

Alessandro Di Vito

Managing Consultant, Elaboratum

Elaboratum

Powerful off-site mention tracking

Promptwatch stands out for its powerful features, especially its earned media tracking for off-site mentions, the 'Actions' feature, and its well-documented API integrations. It overall helps us take the right actions to improve our visibility in AI Search engines.

Rutger van der Lee's avatar

Rutger van der Lee

Founder, NXT Pharma

NXT Pharma

AI visibility data in real depth

Promptwatch gives us a comprehensive way to explore AI visibility data in depth, uncover patterns, and better understand where our brand appears across generative search experiences.

Susanna Marsiglia's avatar

Susanna Marsiglia

Senior SEO Consultant and UX Specialist, Six Group

Six Group

Effortless multi-client monitoring

Promptwatch makes it easy to monitor AI visibility across multiple clients, with an intuitive dashboard, rapid product improvements, and a highly responsive customer success team.

Joep Meertens's avatar

Joep Meertens

Co-Founder, MX2

MX2

The best mix of value and innovation

Promptwatch offers the best mix of value, innovation, and features we've seen. They ship meaningful improvements consistently, and their outstanding, Spanish-speaking support team has been a huge asset for us.

Manuel Montilla's avatar

Manuel Montilla

Founder/CEO, Scrolling

Scrolling

Content gaps turned into opportunities

Promptwatch combines powerful GEO insights with content gap analysis to turn AI visibility challenges into actionable opportunities. It helps us understand what’s missing, prioritize improvements, and optimize more effectively for LLMs.

Stijn Visser's avatar

Stijn Visser

Marketing Innovation Lead, Bambuu

NoNonsense

Insights legacy SEO tools can't give you

Promptwatch delivers GEO insights you simply can't find in legacy search tools, and shows you exactly what content your website is missing to appear in AI Search engines.

Remy da Thesta Jacobs de Bok's avatar

Remy da Thesta Jacobs de Bok

Digital Marketing Manager, Schoonenberg

Schoonenberg

Smarter content decisions

Promptwatch gives our agency the GEO visibility needed to make smarter content decisions. Its prompt tracking and content gap insights help our clients build a stronger presence across AI search platforms.

Anna Zwettler's avatar

Anna Zwettler

Content Manager, NoNonsense

NoNonsense

The only tool that ticked every box

I tested several tools to measure brand visibility in LLMs, and Promptwatch was the only one that ticked all our boxes. It keeps improving with new features and has become essential for our marketing team.

Lucyna Polok's avatar

Lucyna Polok

SEO Content Specialist, Octolize

Octolize

A measurable lift in LLM visibility

Since implementing Promptwatch, we’ve seen a measurable increase in our LLM visibility. Its clear insights into share of voice, content gaps, and AI crawler activity have made it a core part of our marketing reporting stack.

Sam Franklin's avatar

Sam Franklin

VP Marketing, Landytech

landytech

Your data, from every angle

Promptwatch gives me the ability to look at data from several different angles, like diving deep into specific visitors and understanding citations. Our team cares about evolving the product.

Breno Spadotto's avatar

Breno Spadotto

Demand Generation Specialist, Marvia

Marvia

See what matters, then take action

Promptwatch pulls all your competitors and gives you an analysis of those prompt-versus-your competitors. There are a lot of tools out there, but this one is easier to see what matters and take action.

Michael Cole's avatar

Michael Cole

CMO, Everflow

Everflow

A clear roadmap, not just a dashboard

Promptwatch turns AI visibility data into a clear project roadmap. Instead of just showing where you stand, it provides actionable next steps to help you prioritize what to optimize in AI Search

Ramon Labrie's avatar

Ramon Labrie

Digital Marketing Specialist, Deepblue Digital

Deepblue Digital

See exactly how AI uses our content

In Promptwatch we are able to see how active the ChatGPT bot is on our client websites and exactly how often our content is being used in responses of LLMs.

Marijn ten Bulte's avatar

Marijn ten Bulte

Head of Organic Channels, Adwise

Adwise

Keeps the whole team focused

The regular updates and visibility monitoring from Promptwatch are great. It helps us prioritize the right opportunities, stay aligned as a team, and keep our efforts focused.

Tom de Bakker's avatar

Tom de Bakker

Head of Marketing, Wortell

Wortell

Getting clients discovered on ChatGPT

We get clients discovered on AI platforms like ChatGPT by tracking AI-generated answers and optimizing with real data

Rens de Jonge's avatar

Rens de Jonge

Owner, Revisto Marketing

Revisto

Built for real business needs

Promptwatch stands out due to how practical it is. A tool built for real business needs in the growing AI Search space

Pim Broekstra's avatar

Pim Broekstra

SEO manager, Center Parcs

Center Parcs

agent analytics

Follow the journey from crawl to conversion

Searchable also ingests AI crawler logs and referral sessions. Promptwatch puts crawler activity, cited pages, human traffic, and native conversion events in the same analytics platform.

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Real-time Tracking

See which pages are being read, cited, and recommended by AI.

Citation Analytics

Track AI citations and measure brand visibility across platforms.

Error Tracking

Track errors and monitor your AI search performance.

Optimization Insights

Get recommendations to boost indexing and content visibility.

offsite citations

Go beyond cited-source lists

Searchable classifies Reddit and YouTube URLs when AI answers cite them. Promptwatch also tracks both channels as dedicated datasets, making it easier to find offsite mention opportunities beyond a response citation list.

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Reddit Tracking

See when Reddit posts are impacting your search visibility and brand mentions.

YouTube Analysis

Track video content citations and monitor your brand's presence across YouTube.

Citation Analysis

Identify content types like how-to guides, listicles, and articles driving citations.

Track offsite brand mentions

Track and filter citations to see where your brand is mentioned across external sources.

Testimonials

From startups to global brands. Take control of your AI visibility.

Promptwatch customer Bridgestone
Promptwatch customer Duolingo
Promptwatch customer Shutterstock

Keeps the whole team focused

The regular updates and visibility monitoring from Promptwatch are great. It helps us prioritize the right opportunities, stay aligned as a team, and keep our efforts focused.

Tom de Bakker's avatar

Tom de Bakker

Head of Marketing, Wortell

Wortell

Getting clients discovered on ChatGPT

We get clients discovered on AI platforms like ChatGPT by tracking AI-generated answers and optimizing with real data

Rens de Jonge's avatar

Rens de Jonge

Owner, Revisto Marketing

Revisto

Powerful off-site mention tracking

Promptwatch stands out for its powerful features, especially its earned media tracking for off-site mentions, the 'Actions' feature, and its well-documented API integrations. It overall helps us take the right actions to improve our visibility in AI Search engines.

Rutger van der Lee's avatar

Rutger van der Lee

Founder, NXT Pharma

NXT Pharma

AI visibility data in real depth

Promptwatch gives us a comprehensive way to explore AI visibility data in depth, uncover patterns, and better understand where our brand appears across generative search experiences.

Susanna Marsiglia's avatar

Susanna Marsiglia

Senior SEO Consultant and UX Specialist, Six Group

Six Group

Built for real business needs

Promptwatch stands out due to how practical it is. A tool built for real business needs in the growing AI Search space

Pim Broekstra's avatar

Pim Broekstra

SEO manager, Center Parcs

Center Parcs

A game changer for AI visibility

Promptwatch is a game changer for us. It gives brands actionable insights into AI visibility and helps us quickly turn those insights into practical next steps that actually improve performance.

Alessandro Di Vito's avatar

Alessandro Di Vito

Managing Consultant, Elaboratum

Elaboratum

Effortless multi-client monitoring

Promptwatch makes it easy to monitor AI visibility across multiple clients, with an intuitive dashboard, rapid product improvements, and a highly responsive customer success team.

Joep Meertens's avatar

Joep Meertens

Co-Founder, MX2

MX2

The best mix of value and innovation

Promptwatch offers the best mix of value, innovation, and features we've seen. They ship meaningful improvements consistently, and their outstanding, Spanish-speaking support team has been a huge asset for us.

Manuel Montilla's avatar

Manuel Montilla

Founder/CEO, Scrolling

Scrolling

Content gaps turned into opportunities

Promptwatch combines powerful GEO insights with content gap analysis to turn AI visibility challenges into actionable opportunities. It helps us understand what’s missing, prioritize improvements, and optimize more effectively for LLMs.

Stijn Visser's avatar

Stijn Visser

Marketing Innovation Lead, Bambuu

NoNonsense

Insights legacy SEO tools can't give you

Promptwatch delivers GEO insights you simply can't find in legacy search tools, and shows you exactly what content your website is missing to appear in AI Search engines.

Remy da Thesta Jacobs de Bok's avatar

Remy da Thesta Jacobs de Bok

Digital Marketing Manager, Schoonenberg

Schoonenberg

Smarter content decisions

Promptwatch gives our agency the GEO visibility needed to make smarter content decisions. Its prompt tracking and content gap insights help our clients build a stronger presence across AI search platforms.

Anna Zwettler's avatar

Anna Zwettler

Content Manager, NoNonsense

NoNonsense

The only tool that ticked every box

I tested several tools to measure brand visibility in LLMs, and Promptwatch was the only one that ticked all our boxes. It keeps improving with new features and has become essential for our marketing team.

Lucyna Polok's avatar

Lucyna Polok

SEO Content Specialist, Octolize

Octolize

A measurable lift in LLM visibility

Since implementing Promptwatch, we’ve seen a measurable increase in our LLM visibility. Its clear insights into share of voice, content gaps, and AI crawler activity have made it a core part of our marketing reporting stack.

Sam Franklin's avatar

Sam Franklin

VP Marketing, Landytech

landytech

Your data, from every angle

Promptwatch gives me the ability to look at data from several different angles, like diving deep into specific visitors and understanding citations. Our team cares about evolving the product.

Breno Spadotto's avatar

Breno Spadotto

Demand Generation Specialist, Marvia

Marvia

See what matters, then take action

Promptwatch pulls all your competitors and gives you an analysis of those prompt-versus-your competitors. There are a lot of tools out there, but this one is easier to see what matters and take action.

Michael Cole's avatar

Michael Cole

CMO, Everflow

Everflow

A clear roadmap, not just a dashboard

Promptwatch turns AI visibility data into a clear project roadmap. Instead of just showing where you stand, it provides actionable next steps to help you prioritize what to optimize in AI Search

Ramon Labrie's avatar

Ramon Labrie

Digital Marketing Specialist, Deepblue Digital

Deepblue Digital

See exactly how AI uses our content

In Promptwatch we are able to see how active the ChatGPT bot is on our client websites and exactly how often our content is being used in responses of LLMs.

Marijn ten Bulte's avatar

Marijn ten Bulte

Head of Organic Channels, Adwise

Adwise

Keeps the whole team focused

The regular updates and visibility monitoring from Promptwatch are great. It helps us prioritize the right opportunities, stay aligned as a team, and keep our efforts focused.

Tom de Bakker's avatar

Tom de Bakker

Head of Marketing, Wortell

Wortell

full platform

Compare the workflow, not a checkbox count

Searchable is a serious full-stack competitor with visibility tracking, AI Traffic, an Agent, Actions, site audits, content generation, API and MCP access, shopping analytics, and early-access ads. Promptwatch is the fit for teams that want native conversion events, scheduled CMS publishing, dedicated Reddit and YouTube tracking, and a project-aware Slack Agent.

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Track any country, language and city

Run prompts from any country, in any language and down to city level, so you see the answers local customers actually get.

Track any AI search engine

ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and more, compared side by side in one dashboard.

Connect to your website

Connect your CDN to see which AI crawlers read your pages, and your CMS to publish straight to your site.

Prompt with personas

Prompt the way your real buyers would, with the role, goals and context of each audience.

Agent health check

Audit your site to make sure AI agents can reach, read and understand every page.

Agent analytics

See which AI crawlers visit your site, how often, and which pages they read.

Fact check what AI says about you

Every claim AI makes about your brand is checked against your knowledge base, with how often it shows up and the source that proves it wrong.

get started

Make AI Search your next revenue channel

See where you show up in ChatGPT, Gemini and Perplexity, and turn those answers into traffic that converts.

Talk to Sales

Join 1,780+ brands and agencies using Promptwatch

Frequently Asked Questions

Common questions when comparing Promptwatch and Searchable for AI search visibility, attribution, content execution, and reporting.

Want a demo of Promptwatch? Talk to sales

Want a demo of Promptwatch? Talk to sales

Be the brand AI recommends

Monitor your brand's visibility across ChatGPT, Claude, Perplexity, and Gemini. Get actionable insights and create content that gets cited by AI search engines.

Promptwatch Dashboard