Nathan is Growth Marketing Lead at Promptwatch, joining in October 2025. Before that, he spent over a year as a Growth Marketer at Vesper, and three years as a Performance Marketer at PastBook, a fast-growing scale-up helping people relive their memories. At PastBook, he profitably managed over $36 million in direct-response Facebook ad spend, briefing creative to in-house designers, agencies, and developing ads himself, and ran email marketing to a list of over 1 million subscribers reporting weekly on CAC, LTV, and ROAS to stakeholders. Nathan is based in Amsterdam.
Nathan Necciai
Growth Marketing Lead
How to Track ChatGPT Ads: A Practical Guide for Marketers and Agencies
A practical guide to tracking ChatGPT ads: what sponsored placements look like, who's buying them, and how Promptwatch's Ads Radar logs them automatically.
Building an Agentic Content Strategy: A Framework for Marketing Teams
A step-by-step framework for building an agentic content strategy, from prompt research to grounded drafts, using Promptwatch's own methodology.
Promptwatch now integrates with Cloudflare to deliver AI search visibility
Promptwatch now integrates with Cloudflare to help teams reliably identify and analyze AI crawlers accessing their websites, alongside human traffic arriving via AI-generated responses.
Be the brand AI recommends
Monitor your brand's visibility across ChatGPT, Claude, Perplexity, and Gemini. Get actionable insights and create content that gets cited by AI search engines.
